Let's Talk Money

"Toh Niyeay Pi Luy" or "Let's Talk Money" is a multimedia financial awareness and empowerment campaign encouraging Cambodian youth (ages 15-30 -- nearly 75% of Cambodia’s population) to make smart financial decisions and save. Client: Good Return, Ltd. Partner: National Bank of Cambodia Location: Cambodia, various locations My Role: Producer; Creative Co-Director; Storyboarding

Visit www.talkmoneyeng.info to learn more about the campaign and view all six PSAs produced for the client. Once pitched and produced, the multimedia campaign quickly gained the support of Smart (Cambodia's leading telecommunication company) and the PSAs aired on Cambodian national TV.

Above, a favorite PSA captures a young boy who saves money for his family and surprises them in a time of need.

Above, a comedic PSA captures two friends having a conversation about mounting consumer debt... while shopping.

Above, an aunt confides to her niece that she's been talking about money plenty... but not where it counts.